The Company


Frenexport is a flexible and dynamic company with main business in the music industry.
Its core business consists in manufacturing and distribution of MI products, Audio Pro equipment and DJ gear.

History


FRENEXPORT SAS was formed in 1976 in Recanati (Central Italy), the core of the music tradition of the Marche region by Bruno Frenquelli, an experienced musical product exporter.
Mr Bruno was supported by his wife Rita from the earliest times of the formation of the company.
The newly created Frenexport expanded very quickly in the 70s, thanks to Mr Bruno market knowledge and hard work.
Facing economic pressures in the music products industry in the 1980’s, the company successfully began importing musical products and began distribution in the domestic Italian market. This was the turning point of success for Frenexport.

Today, Frenexport provides products and services to more than 1400 dealers across the nation. With the additions of Romano (older son of Bruno and Rita) to the organization at the end of the 90’ and later of his brother Daniele (younger son), Frenexport stands poised in creating new opportunities and continued prosperity for the future.

In 2005 Frenexport changed its legal status into a corporate business, a more suitable condition for a company seeking for a strong international expansion and new partnerships.

In order to complete the process of transforming Frenexport in a corporate business, the legal status changed again in January 2011 into Public Limited Company. The executive board consists of Bruno Frenquelli ( President), Romano Frenquelli (Vice President), Daniele Frenquelli.

The Site (Logistics and organization)


In 2006, Frenexport opened its new site in the beautiful seaside resort town of Porto Recanati, just a few kilometers from the city of Ancona in the Marche region.

The Frenquelli family situated the company headquarters close to the A14 highway and Ancona’s harbor, giving Frenexport a key strategic location.

From its cutting edge facility and its straightforward planning strategies, the company offers services to a constantly growing pool of customers with more than 7000 products shipped across the country within 24-48 hours.

In 2009 the facility has been extended to extend warehouse capabilities.

Site Specifications:
Facility current area: 10,000 square meters
Warehouse storage capacity: 1,440 pallets (skids)
Warehouse handling: Jungheinrich systems
Connectivity: Cisco wireless network and 1000 mbit/s Giga Ethernet network.

The Future


With its continued dynamic spirit and its constant growth over the past 35 years, Frenexport is ready to leap forward not only in terms of numbers and results, but also in focusing on aspects of marketing and organization – a crucial goal for any company projecting toward the future.

The main goals are:
1. Reaching agreements with the most influential producers for the exclusive Italian distribution of the highest quality brands;
2. Expanding its distribution network from Italy to the rest of Europe, taking advantage of the European common market;
3. Strong growth of SOUNDSATION brand, developing new products and achieving a worldwide distribution.

Management, organization, technology,human resources: these are the elements Frenexport will use to face these challenges, along with its enthusiasm and its professional skills.

BRAND


Musical Instruments
ANGEL
BEDELL
BELCAT
BLADE
CUENCA
D’ANDREA
DBZ
DIAMOND AMP
GOTOH
HARRIS MUSICAL
LEVINSON ACOUSTIC
KAY VINTAGE
MEGA
NIKKO
PEACE DRUMS
RAMON GARCIA
SEYDEL
SOUNDSATION
TIMBERTONES
X-LEAD
Audio
ALPINE
LEWITT
PIONEER
PHILIPS
TAKSTAR
SOUNDSATION
Dj
DJ-TECH
PIONEER

SOUNDSATION


Born in 2003 as an internal Frenexport project, the brand is growing constantly, focusing on innovative products with modern design and high value for end users.
The European distribution network is growing year by year, and an important extention of product lines is expected for the second half of 2011.

The Staff


Frenexport is an adaptable and well-organized company which continues to be dynamic and progressive in this reference based industry.
This is largely apparent in the staff - young, dynamic, and very involved in music world.
The FRENEXPORT team includes product specialists, technicians as well as musicians, because it is important in this global market to have a staff that not only understands the business of instruments but also has a passion for music.

Frenexport also has 12 highly qualified salesmen who cover the national territory.
Keeping a daily exchange with this team of salesmen helps keep FFRENEXPORT connected with all types of stores and all sizes of business. As a result, FRENEXPORT is able to bridge the gap between globalization and the local market.

Frenexport S.P.A. • Via Enzo Ferrari, 10 • 62017 Porto Recanati (Mc) • p.iva 00260710439 • privacy cresowebmanagement